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If you're running for office, take a look at a chart we developed called Methods of Voter Contact. It shows a variety of ways to reach people, from the effective to the ineffective, and the expensive to the inexpensive. You can use this chart to find the sweet spot for your campaign.

We also have an Instructions for Petitioning manual for collecting nominating petitions in New York State. This was originally created by Gerry for the 2000 McCain campaign, and has since been updated for non-presidential races.

 

“Creative without strategy is called 'art.' Creative with strategy is called 'advertising.'”

- Jef I. Richards

 
 

Look before you leap.

When it comes to spending your money, those are words to live by.

We believe that every ad, every mailing, every contact you have with the public, should be part of an overall plan.

That plan is your blueprint, your path to success.

And our job is to help get you there, without wasting your time, your money, or your reputation.

So before the first ad or mailing goes out the door, we know what the last one looks like, and all the others in between.

Anything else is a shot in the dark.

We don't take that kind of risk for any of our clients.

Neither should you.

We plan our campaigns, consider every contingency, and know how all the pieces fit together to help you win over your target audience.

 

See samples of our work

 


Contents copyright 2007 © Gerry O'Brien
Other copyrights held by their respective owners.